Company: Unleashed Technologies
What: UX Audit, Review, & Wireframe Concept
Why: LabTestsOnline.org required a full UX audit & heuristic review, as well as wireframe development as a suggested improvement over the current design. The key UX goals in this layout was to make search more prominent, consistent navigation for test listings, improved featured news visibility, and easier access to information. This was accomplished by refocusing the content layout, creating segmented content groups in less pages to reduce clicks, and refocusing the navigation on search & testing categories, to narrow the user’s focus.
Role: Concept Development, Wireframe Layout, UX Audit & Review